Everyone (but Apple’s) Wearable Problem

It’s widely believed that the next form of computing will be wearable computing, but the potential of this category has barely been scratched by any company. I’ve previously written multiple times and have podcasted about some challenges Google faces as it seeks to enter the wearable market, but these challenges are not unique to Google. Every company, including Apple, faces significant challenges as they try to crack the wearable market, but of the fitness, luxury, and technology companies vying for the space, Apple has the best chance at making a product that becomes mainstream. In fact, compared to the substantial market, cultural, and fashion challenges facing these other companies, Apple has the best chance of them all.1 Continue reading

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Guest appearance on WatchAware podcast & expanded shownotes!

I am honored to have been the first guest on the podcast of WatchAware, co-hosted by Abdel Ibrahim and Julia Mayhugh. In it, we discussed a wide variety of subjects, including how China is the most important market for Apple Watch, how Apple approaches its products in a more human way than other tech companies, and how we see great potential in the form factor of Apple Watch. I’m biased, of course, but I thought it was a stimulating discussion and I highly recommend you check it out. If you like this site, you will like the podcast.

Listen to it on iTunes or in Overcast — and if you like it, be sure to rate it in iTunes or recommend it in Overcast!

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Watchscreen: Julia Mayhugh, co-host of WatchAware podcast

Each week, I ask someone to share their watchscreen, examining how they’re using Apple Watch, what apps are useful, and tips or tricks they have. Mayhugh-headThis week, I’m excited to feature Julia Mayhugh (Twitter). Julia has developed and designed software for twenty years, contributes to WatchAware, runs a meetup for women coders in Denver, and is a co-host of the WatchAware podcast (which I would recommend for dedicated analysis of all things Apple Watch).

So, Julia, show us your watchscreen! Continue reading